Through a combination of content and visibility strategies, we help our clients establish themselves as thought leaders in their space.
New Opportunity Creation
One of the main areas that we work with you to bring new opportunities to your door. We focus on targeted methodologies to identify and attract the right companies in predictable cycles.
Pipeline Velocity Acceleration
By creating the right content and running targeted advertising, we assist your sales team move opportunities faster through their pipeline and turn them into customers.
Account Expansion
It is much easier to expand and upsell to existing customers than to acquire a new one. We work with our clients to design campaigns to help them in their upselling process.
Connecting Avaana with health practices using Account-based Marketing
Watch how we helped Avaana implement an Account-based marketing strategy to identify, segment and engage with key accounts.
Opening doors to large organisations for Mobi
Mobi aims to serve large organisations by providing a carpooling scheme for its employees. We were able to bring them to the attention organisations such as the Australian Music Institute and Dandenong City Council.
Helping OneSpace identify, engage and book meetings with high-level executives
Working with the marketing and sales team, we developed a detailed roadmap to help accelerate ideal accounts through their sales pipeline.
Connecting Avaana with health practices using Account-Based Marketing
Watch how we helped Avaana implement an Account-based marketing strategy to identify, segment and engage with key accounts.
Opening doors to large organisations for Mobi
Mobi aims to serve large organisations by providing a carpooling scheme for its employees. We were able to bring them to the attention organisations such as the Australian Music Institute and Dandenong City Council.
Helping OneSpace identify, engage and book meetings with high-level executives
Working with the marketing and sales team, we developed a detailed roadmap to help accelerate ideal accounts through their sales pipeline.
We Build Your B2B Growth Engine in 3 Steps
01
Growth Audit
In this first stage, we do a complete content, tools, sales and marketing audit of our clients’ company to identify areas of strength, improvements and potential areas for expansion.
02
Roadmap Design
Our audit is followed by a design of an executable roadmap. The roadmap outlines all our findings from the audit and how to fill the necessary gaps. The roadmap also includes the design of the first growth campaign.
03
Campaign Execution
This is when the execution work starts. Based on the roadmap we will implement the first campaign, working alongside our clients. The first roadmaps are usually between 4 to 6 months in length.
01
Growth Audit
In this first stage, we do a complete content, tools, sales and marketing audit of our clients’ company to identify areas of strength, improvements and potential areas for expansion.
02
Roadmap Design
Our audit is followed by a design of an executable roadmap. The roadmap outlines all our findings from the audit and how to fill the necessary gaps. The roadmap also includes the design of the first growth campaign.
03
Campaign Execution
This is when the execution work starts. Based on the roadmap we will implement the first campaign, working alongside our clients. The first roadmaps are usually between 4 to 6 months in length.
What We Use to Drive Results
Tactile Marketing
Making a good first impression is important. Through the use of tactile marketing, we can directly engage with your prospects to drive a higher response rate.
Digital Targeted Advertising
The bread and butter of our campaigns. Utilising a combination of social, search and IP targeted ads we can engage your prospects are key moments in the sales funnel.
Event & Webinar Marketing
Nothing can compare to interacting with your prospects directly. Events and webinars can set your organisation as thought leaders in a specific industry.
Content Strategy and Creation
An essential component of any marketing initiative. Working alongside your team, we create meaningful content, including video, to accelerate your prospects through the sales pipeline.
Outbound Email Strategy
This is not another simple email blast. A highly personalised email delivered to a prospect at the right time, with the right content can open up many opportunities for your sales team.
LinkedIn Strategy and Social Selling
THE B2B marketing platform. LinkedIn allows us to expand and interact with key accounts on a level that is not possible with other traditional platforms.
Get the Results You’ve Always Wanted with your Marketing
“We've worked with xGrowth on a wide variety of campaigns, which falls under the Account-based Marketing heading... one of the more successful campaign was the direct mail side of things... as a result practitioners come to meetings with a positive mindset.”
Rohan Pardasani
CEO of Avaana
Get in touch with us
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Building Growth Engines for your B2B Technology Firm
